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Home1940s

1940s

1980 AMC brochure cover with picture of American Center building
History

AMC’s Roy D. Chapin Jr. succumbed to the illusion of bigness

August 19, 2026 Steve 2

(EXPANDED FROM 1/8/2021) When writing a story about the 1974 AMC Ambassador, I came across American Motors car brochures for 1979 and 1980 that took the unusual step of picturing the company’s headquarters in Southfield, Michigan. […]

Readings

Patrick Foster’s Hudson book emphasized pictures and boosterism

August 14, 2026 Steve 3

(EXPANDED FROM 3/5/2021) Patrick R. Foster’s Hudson Automobiles: An Illustrated History lives up to its title. If you are mainly interested in pictures, this is your book. The 128-page paperback is dominated by photographs, artist […]

Ward Packard
Readings

James Ward offers more nuanced take on Packard’s fall than other auto histories

July 23, 2026 Steve 36

(EXPANDED FROM 2/26/2024) James A. Ward’s Packard book, The Fall of the Packard Motor Car Company, is dwarfed by Automobile Quarterly’s epic tome edited by Beverly Rae Kimes (2002) as well as Stuart R. Blond’s […]

J. 'Kelly' Flory Jr.
Readings

J. ‘Kelly’ Flory Jr.’s American Cars series is pricey but valuable

July 10, 2026 Steve 4

(UPDATED FROM 4/18/2024) The most valuable books I have bought in recent years have been J. “Kelly” Flory Jr.’s American Cars reference guides. This multi-volume set provides wide-ranging information on U.S.-made cars during the postwar […]

Robert McNamara upside down
Media Analysis

Automotive Hall of Fame post on Robert McNamara is still riddled with fact errors

June 15, 2026 Steve 30

(EXPANDED FROM 1/17/2024) More than two years ago we pointed out that the Automotive Hall of Fame posted remarkably inaccurate information about former Ford Motor Company executive Robert McNamara. Their fact errors still haven’t been […]

1963 Buick Riviera
History

1963-65 Buick Riviera shows GM’s struggle with personal coupes

May 20, 2026 Steve 19

(UPDATED FROM 12/14/2023) The 1963-65 Buick Riviera was one of the more memorable designs of the 1960s. However, the car didn’t really look like a Buick. Nor did it sell very well — arguably due […]

Readings

Patrick Foster shows how International Harvester failed to adapt

May 13, 2026 Steve 6

(UPDATED FROM 9/4/2020) International Harvester is the post-war U.S. automaker that has received the least attention from historians. Thus, Patrick Foster’s book, International Harvester: The Complete Story, is a particularly welcome addition. The format is […]

Data Dive

U.S. auto industry challenged by dramatic societal changes in postwar era

March 26, 2026 Steve 9

(UPDATED FROM 1/25/2024) A few years ago Indie Auto reader Constant Reader suggested in the “Story Ideas Bank” the following scenario: “You’re 25 & just bought your first new Chevy, at what ages and which […]

1941 Studebaker Commander 2-door coupe
Design Notes

1941 Studebaker Commander: Ending its big cars on a high note

February 26, 2026 Steve 11

(EXPANDED FROM 10/1/2024) The 1941 Studebaker Commander is noteworthy partly because of its lovely art deco styling, but also because it represents close to the last of the automaker’s big premium-priced cars. In 1939 Studebaker […]

1961 De Soto
Multimedia

Video histories of DeSoto and American Motors aren’t as good as books

February 24, 2026 Steve 3

YouTube videos may bring auto history to a broader range of people, but they generally still aren’t as good as books. As a case in point, let’s take a look at a video about the […]

Posts pagination

1 2 … 13 »
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 20
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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