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Home1940s

1940s

1971 AMC Gremlin and VW Beetle front
Design Notes

Richard Teague’s styling helped to kill American Motors

December 20, 2024 Steve 28

(EXPANDED FROM 3/19/2021) This story has received more reader pushback than almost any other single piece that I have published in Indie Auto. Even so, I think that it epitomizes what this blog is all […]

Oldsmobile's ads were more innovative than the cars
Media Analysis

Did Oldsmobile revolutionize the car industry?

December 17, 2024 Steve 21

(EXPANDED FROM 10/31/2022) The automotive media tends to treat orphaned American brands with extra enthusiastic pom-pom waving. An example of the genre is Mark J. McCourt’s (2020) Hemmings article about Oldsmobile. He breathlessly insisted that […]

Readings

‘My Dad Had That Car’ is a much bigger but not necessarily better book

December 5, 2024 Steve 2

(EXPANDED FROM 1/10/2022) Now that we’re once again hitting the peak of gift-giving season, let’s take a look at one of the more popular automotive books. My Dad Had That Car ranks among the top-15 […]

1949-62 Cadillac taillights
Gallery

What if the 1962 Cadillac had been similar in size to the 1949 models?

September 27, 2024 Steve 9

At this year’s LeMay car show I photographed a 1949 and a 1962 Cadillac. They struck me as bookends for what I have dubbed the “sci-fi” era of this brand. Designers started off with tailfins […]

1949 Plymouth
Data Dive

Were the 1949 Chryslers to blame for the automaker losing the No. 2 spot to Ford?

September 19, 2024 Steve 34

Paul Niedermeyer (2024) recently commented that the “new 1949 Chrysler Corp. line has to be seen as a failure inasmuch as Ford regained the #2 spot, and never looked back. Excellent cars, but not what […]

Collectible Automobile covers
Media Analysis

What kind of cars does — and doesn’t — Collectible Automobile put on its cover?

September 16, 2024 Steve 11

Stéphane Dumas (2024) recently commented that “it would have been a shock if a car from the 1980s” was on the cover of Collectible Automobile magazine. The newest model he could remember was a 1975 […]

1955 Hudson
Data Dive

Why did the Nash-based 1955 Hudson sell so poorly?

July 23, 2024 Steve 21

(EXPANDED FROM 1/13/2023) Last year a reader contributed a good question for our “Story Ideas Bank” — Why was the new-for-1955, Nash-based Hudson not successful? After all, the reader noted, the Hudson “had up-to-date and […]

1953 Plymouth
Fake Design

Six myths about the misunderstood 1953-54 Plymouth

July 19, 2024 Steve 20

(EXPANDED FROM 5/20/2022) Let’s take the time to unpack six myths about one of the most misunderstood post-war American cars — the 1953-54 Plymouth. This an important exercise because it brings to light some key […]

1948 Hudson rear
History

1948 Hudson ‘step-down’ was a brilliant car with tragic flaws

June 17, 2024 Steve 26

(EXPANDED FROM 2/10/2022) In the early post-war period Hudson came the closest to being an American Mercedes-Benz. The new-for-1948 “step-downs” had engineering advances that most other automakers would not pick up on for years. So […]

1955 Nash
History

Would American Motors under George Mason have done more poorly in the late-50s?

April 9, 2024 Steve 3

Kim in Lanark makes a useful point in arguing that if American Motors had “kept the Nash and Hudson nameplates any longer, the AMC executives could drive their 1959 Nashes and Hudsons to bankruptcy court.” […]

Posts pagination

« 1 … 5 6 7 … 13 »
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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