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Home1960s

1960s

1960 Comet 2-door sedan
Quotes

Could the 1960 Comet have saved the Edsel?

September 30, 2022 Steve 6

“Then, in a postscript — and as if adding insult to injury — the most successful Edsel of all, the Comet, was built as a Mercury. The Mercury Comet was virtually indistinguishable from the Edsel […]

1969 Dodge Charger
Quotes

Chrysler’s Lynn Townsend giveth and taketh on warranties

August 26, 2022 Steve 5

“Hard-eyed Townsend caught the industry with its pants down in 1962 when Chrysler suddenly offered its customers a five-year or 50,000-mile warranty on principal engine and power-train components on new cars. Industry practice at the […]

1963 Lincoln Continental B-pillar
Drive-By Musings

Shall we debate what is a ‘four-door pillared hardtop?’

August 17, 2022 Steve 11

Today Indie Auto received a comment that critiqued how we have distinguished between different types of four-door body styles. I had referred to the 1961 Lincoln Continental as a four-door hardtop sedan, but Bostwick9 insisted […]

Readings

Charles Hyde’s AMC book doesn’t get why automaker failed

July 8, 2022 Steve 6

(UPDATED FROM 10/16/2020) Charles K. Hyde’s history of American Motors and its constituent companies is a valuable scholarly addition to the literature. His book, Storied Independent Automakers: Nash, Hudson and American Motors, offers considerably more […]

Parody ads about the auto industry and media
Our Sponsors

Collectible Cars: A green classic before its time

July 8, 2022 Steve 0
"The Design Makers -- Inside Ford Design" film from late-60s
Media Analysis

How 1960s car design reflected the good old (boy) days

June 24, 2022 Steve 3

(UPDATED FROM 8/7/2020) I enjoy reading automotive designers talk about what it was like to back in the 1960s. A part of me is interested purely for the nostalgia of it all. But another part […]

1963 Plymouth Fury 2-door hardtop
Quotes

Did 1963 ‘size shakeout’ really return US automakers to normalcy?

June 15, 2022 Steve 1

“For the past three model years, the industry has been tossing trial balloons at the American car buyer in an effort to determine ‘how small is compact?’ or, in other terms, what sizes of automobiles […]

1962 Chevrolet Corvair front
Media Analysis

Larry Printz’s anti-Ralph Nader rant hurts reputation of The Detroit Bureau

June 6, 2022 Steve 8

A recent feature story by The Detroit Bureau illustrates the dangers of a current events website trying to get into the automotive history business. Executive Editor Larry Printz’s (2022) ode to the Chevrolet Corvair included […]

1971 Chevrolet Vega hatchback
Letters to the Editor

Chevrolet Vega fan itemizes what ‘real’ authorities said about the car

June 1, 2022 Steve 26

A Chevrolet Vega fan — let’s call him RS — just submitted two comments about the post, “Why the Chevrolet Vega turned out the way that it did.” One of RS’s comments was in ALL […]

1964 Imperial
Fake Design

1964 Imperial could have been a better Lincoln Continental

May 6, 2022 Steve 20

(EXPANDED FROM 10/2/2020) Indie Auto has previously mentioned that the 1961-63 Lincoln Continental represented a partial and short-lived deviation from Detroit groupthink. Let’s flesh out that argument with a fake 1964 Imperial. Yes, folks, lowly Chrysler could have outdone the Continental. […]

Posts pagination

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  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
Society of Automotive Historian award to Indie Auto

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