Could the 1960 Comet have saved the Edsel?
“Then, in a postscript — and as if adding insult to injury — the most successful Edsel of all, the Comet, was built as a Mercury. The Mercury Comet was virtually indistinguishable from the Edsel […]
“Then, in a postscript — and as if adding insult to injury — the most successful Edsel of all, the Comet, was built as a Mercury. The Mercury Comet was virtually indistinguishable from the Edsel […]
“Hard-eyed Townsend caught the industry with its pants down in 1962 when Chrysler suddenly offered its customers a five-year or 50,000-mile warranty on principal engine and power-train components on new cars. Industry practice at the […]
Today Indie Auto received a comment that critiqued how we have distinguished between different types of four-door body styles. I had referred to the 1961 Lincoln Continental as a four-door hardtop sedan, but Bostwick9 insisted […]
(UPDATED FROM 10/16/2020) Charles K. Hyde’s history of American Motors and its constituent companies is a valuable scholarly addition to the literature. His book, Storied Independent Automakers: Nash, Hudson and American Motors, offers considerably more […]
(UPDATED FROM 8/7/2020) I enjoy reading automotive designers talk about what it was like to back in the 1960s. A part of me is interested purely for the nostalgia of it all. But another part […]
“For the past three model years, the industry has been tossing trial balloons at the American car buyer in an effort to determine ‘how small is compact?’ or, in other terms, what sizes of automobiles […]
A recent feature story by The Detroit Bureau illustrates the dangers of a current events website trying to get into the automotive history business. Executive Editor Larry Printz’s (2022) ode to the Chevrolet Corvair included […]
A Chevrolet Vega fan — let’s call him RS — just submitted two comments about the post, “Why the Chevrolet Vega turned out the way that it did.” One of RS’s comments was in ALL […]
(EXPANDED FROM 10/2/2020) Indie Auto has previously mentioned that the 1961-63 Lincoln Continental represented a partial and short-lived deviation from Detroit groupthink. Let’s flesh out that argument with a fake 1964 Imperial. Yes, folks, lowly Chrysler could have outdone the Continental. […]
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