(EXPANDED FROM 3/3/2023) The 1956 Mercury represented the end — at least for the next four years — of Edsel Ford’s original conception of the brand. Since it was introduced 1939, Mercury had been positioned […]
Only rarely will Automotive News publish a historical piece. One such occasion was when it ran a feature about former Chrysler design head Virgil Exner. The thing I find most striking about this article is […]
Question-of-the-day features tend to be vapid, so I usually ignore them. However, I must admit to getting drawn into a Jalopnik query about what are the ugliest cars on the market today (Bellwood, 2025). The […]
(EXPANDED FROM 15/8/2023) General Motors’ 1973 mid-sized cars were a major focus of our discussion about William Mitchell’s tenure as head of design. Thus, I thought it would be a good time to expand on […]
Indie Auto reader James E. Duvall recently commented about how the Falcon-based Econoline van and truck had such a front-end weight bias that they could flip on their front end under intense braking unless there […]
William Mitchell was vice president of design at General Motors from December 1958 through July 1977 (Wikipedia, 2025). I have previously raised the question of whether he stayed in his position too long (go here). […]
(UPDATED FROM 9/20/2021) A few years back Hemmings published a for-sale ad about a 1966 Duesenberg prototype designed by Virgil Exner (Stohl, 2017). The car shared major styling themes with another one Exner subsequently designed — […]
At the auto show I attended last fall, the Volkswagen ID. Buzz appeared to generate considerable attention. Even so, sales are reportedly so sluggish that “huge discounts” are being offered. One factor could be buyer […]
Top General Motors’ designers William Mitchell and Chuck Jordan showed glimmers of adaptiveness in an interview with Motor Trend (1971) magazine. However, the luxury of hindsight allows us to see some of the blinders that […]
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