With the Republicans likely to slash support for electric vehicles at every turn (Ferry, 2025), automakers will need to work much harder to market their wares in the next few years. What would be particularly […]
Automotive News recently asked why electric-powered trucks have sold in much smaller numbers than initial hype promised. Reporter Laurence Iliff (2025) offered some background before concluding that high prices and inadequate range have limited EV […]
Last week political commentator Jonathan V. Last (2025d) declared that Elon Musk’s close association with President Trump has “killed Tesla.” That was happy news to Last, who had previously argued that a good way to […]
My undergraduate education mainly focused on journalism, but I did take a public relations class. What I remember most about it were case studies that analyzed how corporations responded to crises. The faculty member emphasized […]
Some auto analysts have recently stated that the Slate Truck could plausibly have a shot at carving out a decent market. For example, Automotive News reporter Laurence Iliff (2025) quoted AutoPacific analyst Robby DeGraff as […]
(EXPANDED FROM 4/25/2025) With average new-car prices exceeding $50,000 and tariffs threatening to push them higher, now would seem to be an ideal time for the return of the simple car. A particularly intriguing example […]
Tesla’s automotive operations are facing a moment of truth — but all too often it has been obscured by forms of denial. Automotive News (2025) illustrates how this has played out in the media. A […]
In the latest of a series of stories about Tesla’s declining fortunes, Automotive News quoted an analyst with a cheery view of the future. “I believe the controversy surrounding Elon and Tesla will persist for […]
At the auto show I attended last fall, the Volkswagen ID. Buzz appeared to generate considerable attention. Even so, sales are reportedly so sluggish that “huge discounts” are being offered. One factor could be buyer […]
One of the biggest questions about the electric-vehicle market in the United States is how many startups will survive. This is partly because of the Trump administration’s antagonistic attitude toward EVs, but over the last […]
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