(EXPANDED FROM 7/5/2023) The LTD was one of the Ford Motor Company’s biggest successes in the 1970s because it attacked General Motors’ hierarchy of brands in multiple ways. After failing to beat the popular Impala […]
(EXPANDED FROM 6/22/2023) Frank Aberdene was new to marketing luxury cars, yet his first assignment was a particularly tough one: the 1978 Lincoln Versailles. After discarding drafts for days on end, he finally — and […]
Ford Motor Company executives stood by quietly as President Donald Trump recently argued that the U.S. doesn’t need cars from Canada and Mexico (Fox 29 Philadelphia; 2026). Later Ford CEO Jim Farley lauded the administration […]
(EXPANDED FROM 5/4/2023) When it was time to develop the print advertising for the 1971 Ford Maverick, the copyrighting team was told to be extra honest. In other words, come up with an approach similar […]
A recent study found that more than 20 percent of videos recommended to new YouTube viewers were low-quality content made from artificial intelligence (Down, 2025). This aligns with my anecdotal sense that there has been […]
(EXPANDED FROM 9/29/2023) The 1970 Plymouth Barracuda and its sibling the Dodge Challenger proved to be a costly mistake that epitomized Detroit’s slowness in responding to changing times. Indeed, the Chrysler Corporation’s early-1970s pony cars […]
Google said “yes” when I asked whether the 1959 Continental Mark IV sold poorly. One reason why may be that artificial intelligence drew upon Adam Wade’s (2024) video titled “One Big Flop.” I respect Wade’s […]
(EXPANDED FROM 10/4/2023) The Ford Fairmont had sold well in its first two years but in 1980 was confronted by formidable new competition — Chevrolet’s Citation. If this were still the good old days we […]
(EXPANDED FROM 4/6/2023) A “Story Ideas Bank” request by CJ asked for more coverage of station wagons, so let’s take a step in that direction with a look at the 1957-60 Mercury. The Ford Motor […]
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