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HomeFord Motor Co.

Ford Motor Co.

1971 Ford Mustang Mach 1
Photo Essay

Mid-1930s-to-70s design evolution shown at LeMay event

July 20, 2025 Steve 3

(EXPANDED FROM 1/1/2020) The Tacoma, Washington area has two car museums that are often confused. America’s Car Museum is located downtown in a fairly new building whereas the LeMay Collections at Marymount is eight miles […]

1952 Kaiser Henry J
Quotes

Why Ford rejected small cars in late-40s and early-50s

July 19, 2025 Steve 5

Debate within the Ford Motor Company about whether it should come out with a smaller, more economical car was discussed at a number of points in a corporate history by Allan Nevins and Frank Ernest […]

1999 Pontiac Firebird 30th Anniversary Trans Am
Design Notes

Obesity won even when it lost with pony cars

July 16, 2025 Steve 3

(EXPANDED FROM 9/16/2021) The failure of the fourth-generation Chevrolet Camaro and Firebird wasn’t supposed to happen. General Motors’ F-body siblings had a much more modern — and arguably more stylish — design than their sole competitor, […]

1955 Studebaker President left rear close
Design Notes

1955 Studebaker President hardtop hints at a road not taken

July 14, 2025 Steve 15

(EXPANDED FROM 11/3/2021) This may not be a very popular perspective, but I would suggest that the so-called Loewy coupes were at their best in 1955. Although the styling wasn’t as clean as the 1953-54 […]

1972 Buick Electra 225 2-door hardtop
Data Dive

Trajectory of top-end Buicks shows GM’s postwar strengths and weaknesses

June 30, 2025 Steve 6

(EXPANDED FROM 12/15/2023) I don’t think one can fully understand why the 1963-65 Buick Riviera wasn’t as successful as commonly argued in automotive histories without considering its relationship to the Electra 225. So let’s do […]

1969 International pickup
Design Notes

1969 International was too little, too late to save brand’s big-truck ambitions

June 24, 2025 Steve 4

(EXPANDED FROM 5/12/2023) This post has received a burst of new attention, so I thought it would be a good time to expand it. I have argued what may not be very popular with fans […]

Parody ads about the auto industry and media
Our Sponsors

Why I shouldn’t have decorated my bathroom with an Edsel grille

June 21, 2025 Steve 3
1955 Buick Century 2-door hardtop
Data Dive

General Motors’ premium-priced brands illustrate the decline of big cars

June 20, 2025 Steve 11

(EXPANDED FROM 1/24/2024) Last year Paul Niedermeyer (2024a) discussed the decline of premium-priced big cars in the late-1950s. One of the points of contention in the comment thread was the degree to which these cars […]

1965 Ford Taunus P4
History

Was Ford right to kill the front-wheel-drive 1963 Cardinal/Redwing?

June 19, 2025 Steve 14

(EXPANDED FROM 6/30/2023) Did Ford make the right move by pulling the plug on a U.S.-built subcompact slated to be introduced in the fall of 1962? The car, initially called the Cardinal but later renamed […]

1949 Packard Super 8
Data Dive

Packard kept a bigger foothold in the luxury-car field than commonly assumed

June 5, 2025 Steve 9

Our discussion in the comment thread about the 1956 Packard Executive story all but inevitably brought up one of the most common criticisms of the automaker’s management — that it did not do enough in […]

Posts pagination

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  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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