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Home1930s

1930s

Collectible Automobile covers
Media Analysis

What kind of cars does — and doesn’t — Collectible Automobile put on its cover?

September 16, 2024 Steve 11

Stéphane Dumas (2024) recently commented that “it would have been a shock if a car from the 1980s” was on the cover of Collectible Automobile magazine. The newest model he could remember was a 1975 […]

History

Lincoln-Zephyr was a first step in Ford surpassing Chrysler

August 30, 2024 Steve 9

(EXPANDED FROM 4/11/2022) The 1936-42 Lincoln-Zephyr is a more important car than is commonly assumed. Not only did it offer notably advanced styling and engineering, but it also represented the Ford Motor Company’s first meaningful […]

1934 Packard ad
Letters to the Editor

How Packard’s trajectory in the 1910s and 1920s impacted its postwar decline

March 11, 2024 Steve 2

Over the last few days we’ve had a mini-seminar on Packard’s decline in the comment thread of the story, “1956 Packard booklet hints at how James Nance got too big for his britches.” Geeber took […]

1941 Lincoln Continental front quarter
Fake Design

Was the 1940-41 Lincoln Continental the all-time most influential U.S. halo car?

February 19, 2024 Steve 17

(EXPANDED FROM 2/14/2023) Since this is Presidents’ Day, let’s take another look at what I have suggested is the most influential halo car of all time built in the United States — the original Lincoln […]

1936 Terraplane
Letters to the Editor

Did Great Depression, path dependency color independents’ postwar choices?

September 27, 2023 Steve 0

DECG50 offered an intriguing response to our article, “Did early-postwar independent automakers try too hard to be different?” I’m front-paging the comment to give it wider attention. I wonder if the lingering effects of the depression […]

Six Men Who Built the Modern Auto Industry
Readings

Richard Johnson showed what can happen when a journalist does auto history

May 18, 2023 Steve 2

(UPDATED FROM 2/19/2021) Histories written by practicing automotive journalists are usually engaging reads with lots of behind-the-scenes anecdotes. However, they can also be analytically superficial and grounded more in access than accountability journalism. In other […]

1962 Volkswagen Beetle
Current Events

What should a simple modern car look like?

April 14, 2023 Steve 22

(EXPANDED FROM 3/1/2020) Once upon a time a Truth About Cars commentator lauded the simplicity of the then-new Jeep Renegade. “Well, I for one am yearning for a simpler time, and this vehicle suggests that,” […]

1938 Graham sharknose front
Fake Design

The 1938-40 Graham didn’t just fail because of ‘sharknose’ styling

February 10, 2023 Steve 4

(EXPANDED FROM 1/15/2021) The 1938-40 Graham is a popular topic in the auto history media because of the car’s infamous “sharknose” styling. What gets little, if any, attention is that even if the design had […]

Quotes

Gordon Buehrig on why the 1936-37 Cord 810/812 was unsuccessful

January 11, 2023 Steve 10

In the comment thread of a recent story about the Cord 810/812, we debated why this iconic car was not successful in the marketplace (go here). To add to that discussion, below is a quote […]

Readings

Matt DeLorenzo’s book, ‘Dodge: 100 Years,’ is a highly polished something

November 11, 2022 Steve 3

(EXPANDED FROM 4/10/2020) If Dodge: 100 Years represents the future of automotive history, then we’re in real trouble. What we have here is a lavish display of mindless car porn and marketing babble. That’s an […]

Posts pagination

« 1 … 3 4 5 … 7 »
  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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