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Home1960s

1960s

1965 Rambler Ambassador 990 convertible
Data Dive

Did the 1965-66 AMC Ambassador sell better when it had a unique snout?

September 19, 2025 Steve 4

In the “Story Ideas Bank” James Duvall suggested that Indie Auto look into whether the 1965-66 AMC Ambassador sold better when it had a unique snout. To be more specific, he asked: “Why didn’t the […]

1941 Plymouth
Links

George Walker predicted in 1940 a space-age version of a 1960s camper van

September 10, 2025 Steve 4

(EXPANDED FROM 6/1/2023) The November 1940 issue of Popular Mechanics included an article about the just-introduced 1941 car models. However, curiously enough, Detroit’s latest wares were overshadowed by a cover story about the “automobiles of […]

Langworth Studebaker
Readings

Richard Langworth’s Studebaker book is dated but mostly still the best

September 9, 2025 Steve 5

(EXPANDED FROM 4/13/2013) When I am trying to track down information about Studebaker, I am most likely to first reach for Richard M. Langworth’s book. The reason why it that his journalistic approach was refreshingly […]

Media Analysis

David Burrell’s take on the 1962 Dodge and Plymouth got only partway there

September 8, 2025 Steve 4

(EXPANDED FROM 5/11/2022) Back in 2019 David Burrell wrote one of the better overviews of the downsized 1962 Dodge and Plymouth. However, he went astray on some important details. Unlike some other historical accounts, Burrell (2019) […]

1965 Pontiac Grand Prix
Multimedia

Adam Wade says the best year for American cars was 1965. Really?

September 5, 2025 Steve 24

Ranking the “best year” for American cars strikes me as clickbaity, but Adam Wade’s (2025) Rare Classic Cars & Automotive History vlog has gone there — and proposes 1965 as the winning year. Before explaining […]

1977ish Lincoln Continental Mark IV
History

Five ways Lee Iacocca contributed to the decline of Ford and Chrysler

September 4, 2025 Steve 15

(EXPANDED FROM 7/18/2023) Our discussion about the Ford Maverick got me thinking about Lee Iacocca. More than any other car, the Maverick reflected how Iacocca’s sensibility differed from that of Robert McNamara, the father of […]

1964 Studebaker
Letters to the Editor

Reader decries a ‘hatchet job’ and the ‘worst article’ in Indie Auto

September 3, 2025 Steve 16

CR stopped by to comment on our article, “1964 Studebaker: Brooks Stevens hammered final nail in the coffin.” Absolutely this is a hatchet job on Brooks Stevens and a completely unnecessary and agenda-driven one at […]

Parody ads about the auto industry and media
Our Sponsors

Collectible Cars: If you had to pick one. . .

September 3, 2025 Steve 0
1964 Studebaker Daytona rear quarter
Design Notes

1964 Studebaker: Brooks Stevens hammered final nail in the coffin

August 27, 2025 Steve 27

(EXPANDED FROM 4/16/2021) One of my more unpopular takes is that Studebaker shouldn’t have assigned Brooks Stevens to restyle the 1964 Lark. He may have had a more mainstream design sensibility than Raymond Loewy, but […]

1999 Volkswagen Cabrio commercial
Multimedia

What’s been lost as car drivers have become more insulated from outside

August 26, 2025 Steve 8

(EXPANDED FROM 5/21/2024) A drive through a lovely rural area in Oregon reminded me of a Volkswagen Cabrio commercial from decades ago. The spot did an unusually good job of showing the sensuousness of driving. […]

Posts pagination

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  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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