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HomeBusiness strategies

Business strategies

1951 Packard trunk insignia
Letters to the Editor

Hudson would have been the best option for a Packard tie up

February 22, 2022 Steve 4

Paul West has offered a sophisticated counterpoint to the conclusions in my article, “Would Hudson have been Packard’s best merger partner?” I am thus elevating his comment to the front page. Nice article, Steve. I […]

1977 Cadillac Eldorado interior
Quotes

Retired GM designer mused about gender and penny-pinching

February 2, 2022 Steve 0

“What distressed most of us was that we could never be identified as just designers. We were always the ‘la femmes,’ or we were the female designers, and that — we were designers, and men […]

2004 Mitsubishi Galant GTS
Letters to the Editor

Mitsubishi tanked in U.S. due to ‘epic’ mismanagement and lack of vision

January 31, 2022 Steve 4

George Denzinger recently wrote a lengthy — and quite nuanced — comment that I would like to highlight on the front page as a letter to the editor. His missive was in response to the […]

Quotes

John Najjar on how the 1958 Lincoln and Continental were designed

January 26, 2022 Steve 5

“Our mission with Ben Mills [division general manager] and Will Scott [division plant planner] was to develop a 1958 Lincoln. Then, in that era, bigger is better, longer is better, wider is better, shock the […]

Letters to the Editor

Consultants led General Motors astray by calling for less brand autonomy

January 23, 2022 Steve 9

DECG50 has weighed in with an additional round of thoughtful analysis about product proliferation at General Motors in response to these (go here and here) posts. Steve, thanks for furthering the discussion and for the […]

1965 Ford Mustang rear quarter
History

What is the right size for a Ford Mustang?

January 14, 2022 Steve 4

(UPDATED FROM 10/9/2020) Did Ford deviate too much from the original Ford Mustang’s size before finally getting it right once again in 2005? That year was pivotal because it was the first time in a quarter […]

1965 Rambler American 440H
Letters to the Editor

AMC’s Roy Abernethy should have invested more in mid-sized cars

January 12, 2022 Steve 13

CJ recently wrote an exceptionally thoughtful comment that I would like to highlight on the front page as a letter to the editor. This missive was in response to the story, “Historians differ on origins […]

1967 GM mid-sized cars
Letters to the Editor

Market fragmentation drove GM actions more than antitrust fears

December 22, 2021 Steve 3

Geeber’s comment on our antitrust story significantly adds to the discussion so I’m elevating it to the front page as a letter to the editor: GM had been pushing to centralize more functions at the […]

Automotive book covers 2021
Current Events

Car porn dominates Amazon.com’s top-100 automotive books

December 20, 2021 Steve 3

Since this is the season to buy car books, let’s find out which ones are the hottest at Amazon.com. If you click through the following links you will find that their top 100 auto history […]

Quotes

Sir Alex Moulton blasted the BMW Mini as too big and heavy

December 14, 2021 Steve 1

“It’s enormous. The (original] Mini was the best-packaged car of all time(; the BMW Mini) is an example of how not to do it. The interior space is not much bigger than the old Mini, […]

Posts pagination

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  • Is Jaguar smart to run away from its design heritage?
    October 8, 2026 21
  • AMC Pacer clay model
    Why does Joe Ligo’s PBS series sanewash AMC’s mid-70s recklessness?
    October 6, 2026 20
  • 2026 Ram pickups
    A pyrrhic regulatory rollback and how poorly the 1978 Matador coupe sold
    October 2, 2026 12
  • 1962 Chrysler 300
    Did the 1962-65 Chrysler 300 ‘dilute’ the letter series?
    September 29, 2026 7
  • 1968 Ford Mustang
    Three rules led to a stultifying level of conformity in 1960s U.S. car design
    September 24, 2026 12
  • 1976ish Toyota Corolla
    Data on imports sheds light on their dramatic gains from 1964-80
    September 18, 2026 5
  • 1974 Chrysler New Yorker
    1974 Chrysler New Yorker was a tragedy that played out on four levels
    September 16, 2026 16
  • Internet problems reminded me of U.S. automakers in the 1970s
    May 2, 2026 1
  • 1956 Buick hood scoop
    Readers brainstorm ideas for future Indie Auto stories
    October 14, 2022 141
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